Advertisment

PepsiCo

Magic Masala Samosa Snippets

How Lay’s brought back its original Magic Masala flavour, all thanks to an influencer collaboration

Viraj Sheth of Monk Entertainment shares the behind-the-scenes story of spontaneous collaboration between Lay's and influencer Zervaan Bunshah. 

By Social Samosa
Dec 11, 2023 15:00 IST 2 Min read
Saumya Rathor Marketing Shorts
Breaking through World Cup clutter for Lay's, ft Pepsico India's Saumya Rathor
By Shamita Islur
Nov 09, 2023 19:21 IST 4 Min read
Sumit Nagal Industry Updates
Gatorade signs three-year association with Sumit Nagal
By Social Samosa
Sep 21, 2023 17:03 IST 1 Min read
Mirinda rebranding Samosa Snippets
Mirinda rebranding: Evolving from minimalism to maximalism
By Sneha Medda
May 10, 2023 13:16 IST 4 Min read
Pepsi® Campaign Feature
Pepsi recreates 1992 Cindy Crawford ad for Indian market ft Jacqueline Fernandez
By Social Samosa
Jul 20, 2022 04:53 IST 2 Min read
George Kovoor pepsico Industry Updates
PepsiCo India appoints George Kovoor as Senior Vice President Beverages
By Social Samosa
Jan 07, 2022 04:51 IST 1 Min read
Cocooning brands Indian Social Media
Cocooning Culture: How Indian brands make the most of consumer hibernation phase?
By Jagruti Verma
Jun 21, 2021 07:42 IST 33 Min read
Logicserve Digital appoints Manesh Swamy as VP — Creative Industry Updates
Logicserve Digital appoints Manesh Swamy as VP — Creative
By Social Samosa
Sep 12, 2019 02:14 IST 2 Min read
Tagbin Agency Feature
Agency Feature: Tagbin
By Social Samosa
Feb 18, 2019 07:30 IST 5 Min read
Max Life Insurance Industry Updates
Max Life Insurance appoints Rahul Talwar as Senior VP and Head-Marketing
By Social Samosa
Oct 24, 2018 10:22 IST 2 Min read
1 2 ... Next