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Advertising industry

The Huddle Agency Samosa Snippets

Some say this agency model is set to fail: George Koshy

The way the advertising industry functions has long been questioned and discussed. When George Koshy announced the launch of The Huddle Agency calling it an ‘anti-agency’, it ruffled some feathers. Sharing a glimpse of the inside story of the Huddle’s inception, Koshy illuminates the industry's tacitly discussed aspects.

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